PPC Specialist Job Description

by | Apr 8, 2022

You will be responsible for creating best-in-class PPC campaigns for our clients. You will manage your own clients and be responsible for the full lifecycle of the campaigns. You will continually look to improve performance and grow client accounts, ensuring we are, not only hitting client KPIs, but exceeding client expectations along the way.



You’ll need:

  • Working within Google Ads, Google Analytics, Google Data Studio, Microsoft Bing and Google Shopping
  • You’ll be responsible for creating, implementing & managing PPC campaigns
  • Daily analysis and optimisation of paid search campaigns, as well as weekly and monthly reporting
  • Monitoring budgets and adjusting settings and bids to gain better ROI for our clients
  • Tracking all necessary KPIs to assess performance and pinpoint issues
  • Suggest and develop new campaigns across multiple channels
  • Improving and developing PPC processes
  • Experience with Paid Social Media campaigns (Facebook, Instagram etc.)
  • Experience using Google Ads Editor
  • Media planning and strategy experience
  • Experience writing ad copy
  • Proven track record of excellent client results
  • Excellent communication skills

Desirable extras:

  • Google Ads Certification
  • Paid Social certifications
  • GMP experience
  • Amazon Ads experience
  • GA knowledge and expertise

You’ll get:

  • Flexible, fully remote working
  • Extensive training
  • Company pension scheme
  • Competitive salary
  • Bonus scheme
  • Genuine career progression – you will learn a lot and develop quickly as a professional!
  • 29 days holiday (incl. Bank Holiday’s)
  • The opportunity to help shape the future of Starlight-Digital

Job Types: Full-time, Permanent

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